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The Local SEO dashboard gives you a snapshot of your local search presence.

Local SEO Score

Your score (0-100) is a weighted composite of five dimensions:
DimensionWeightWhat It Measures
Review Rating25%Average star rating across all reviews
Response Rate20%Percentage of reviews with replies
Service Coverage20%How many GBP services have supporting content
Visibility20%Average Google Maps ranking across your service area
Profile Completeness15%Whether your GBP listing has all recommended fields filled
The score updates automatically as new data syncs from your Google Business Profile.

Dashboard Sections

A chart showing call volume from your GBP listing over time. Helps you spot seasonal patterns and the impact of profile changes.

Top Search Queries

The queries that most frequently surface your listing in Google Maps and local search. Use these to understand what customers are searching for and whether your content aligns.

Review Summary

  • Rating distribution (1-5 stars)
  • Total review count
  • Average rating
  • Response rate percentage

Insights Feed

Recent AI-generated insights from your GBP runners. These might include:
  • Unusual spikes or drops in calls/views
  • New high-volume search queries you are not targeting
  • Service coverage gaps
  • Visibility changes in specific areas