The Reviews page helps you respond to customer reviews efficiently using AI-drafted replies that match your brand voice.
Reply Queue
When a new review comes in, WisePilot’s review responder runner automatically drafts a reply. These appear in your reply queue with three actions:
- Approve — Send the drafted reply as-is to your Google Business Profile
- Edit — Modify the draft, then send the edited version
- Dismiss — Skip this review without replying
Approved replies are published to your Google Business Profile immediately. Review the draft carefully before approving.
How Replies Are Drafted
The AI review responder uses:
- Your brand voice and tone settings
- Confirmed learnings from past successful replies
- The review’s rating and content to calibrate the response
- Best practices for review responses (acknowledging feedback, addressing concerns, thanking positive reviewers)
Response Metrics
The Reviews page shows:
- Response rate — Percentage of reviews you have replied to
- Average response time — How quickly you typically respond
- Rating trend — How your average rating has changed over time
Review History
Browse all reviews with filters:
- Rating — Filter by star rating
- Status — Pending, drafted, approved, sent, dismissed
- Date range — Time period filter
Tips
- Aim for a response rate above 90% — Google factors responsiveness into local ranking
- Respond to negative reviews promptly and professionally
- The AI drafts are a starting point — personalize them when the review mentions specific details
